2. The two methods of collecing research are primary and secondary. Primary reseach is like a questionnaire. Secondary reserach would be an article/journal.
Types of Research
- Audience Research is seeing what the audience would like based on their lifestyle, likes and dsilikes etc based on demographics(age,gender,ethnicity,sexuality)
- Market Research is seeing whats on the market and what isnt, if theres any gap in the market to produce a new product. Looking at competetors can we provide something they cant do
- Product Research is researching anything about the product what you are making, like similar ones what have been succesful on the market and ones what havent.
- Open ended questions you get very detailed answers, forces you to say why so it helps you improve your product however can be time consuming as a weakness so harder to compare answers.
- Closed quesions is easy and quick to analyse the information however it doesnt give you much information no oppurtunity to explain.
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